Online Marketing – The Smart Way

“Kind words can be short and easy to speak, but their echoes are truly endless.” -Mother Teresa

In the introduction to his book Finding Joy, Marc Anderson tells –

“Life can be complicated, but happiness … is simple. Of course, we try our best to make it complicated, but if we look closely, it’s really very simple. And that’s what this little book is about …”

I found an article at Soulfulliving.com where the author, Salle Merry Redfield, explains the strategies of people who stay joyful most of the time.

She tells that through experience, these people have come to the realization that opportunities as well as emotions cycle through ups and downs. During hard times this awareness gives them the faith that “this too shall pass.” They recognize the preciousness of the good times, and rarely do they worry obsessively or lament the past.

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Sharing a very humorous sales letter with you …
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In making a speech one must study three points: first, the means of producing persuasion; second, the language; third the proper arrangement of the various parts of the speech.
Aristotle

Howdy,

I’m back in Stockholm from a trip to Estonia where I attended a one day event with Robert Kiyosaki and the Cashflow Clubs of that beautiful baltic country. However, that’s not the topic of this entry. Sorry, I’ll cover what I learned from this event later … alright!

The current topic is about writing web copy.

One of my favorite Internet marketing books is “Web Copy That Sells” written by Maria Veloso. In her book, she illustrates a step-by-step web copy template that can be simply followed. She distills five steps consisting of questions you must ask and be able to answer.
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Every now and then, I strike something that just goes click, you know, in my head. As Gertrude Stein used to say, it rings the bell, and I feel, this is great.
James Laughlin

Howdy,

Some weeks ago I got an email from Perry Marshall in which he gave a couple of truly useful tips and hints and connected the message with a product he offers.

The email was a 591 word document that I found interesting and enjoyable. After I read the email I pressed on the link he had provided at the end of the content. I did it with pleasure.


I am writing about this because it struck me how easily he got my click – and it all happened in the most natural way.


How many times have you gotten an email, opened and read it, and pressed the link inside without thinking about it?

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“Thinking well is wise; planning well, wiser; doing well wisest and best of all.”

– Persian Proverb

Quick update of my work the latest weeks – April 23 to May 24, 2010

I’ve been working on my focus in my online business and its off-line branch.

Right now I have 3 main sub-systems:

- StockholmBestHotels.com – a blog about Stockholm and hotels in Stocholm. The aim here is to build a high traffic site. Then, to monetize by my affiliate links at Booking.com and deals with hotel owners in Stockholm.

- Webmaster and Internet marketing consulting services for small businesses in Stockholm and nearby locations.

- Estanicuba.com and Profit Pulling Platforms with Alex J and the MWA coaching program help.

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